Is Iced coffee the choice of the younger generation

New research from Mintel say's the choice of a hot cup of coffee is changing as consumers find that colder coffee is a tasty and refreshing alternative.
    The USA has embraced cold coffee, Mintel research showing that cold-served coffee's share of all coffee on menus of US restaurants and coffee houses increased from 19% to 22% between 2009 and 2012.
    The first quarter of 2013, its share has jumped from 22% to 24%, showing that interest in iced and frozen coffee is not only increasing, but is now changing its summer-only appeal.
Jonny Forsyth, global drinks analyst at Mintel, said: "Cold coffee, especially frozen-blended, has become very trendy in major US cities such as New York, but it's more than just a momentary fad. Its usage has been building for the last few years and actually reflects the changing tastes of the younger generation. This new cohort crave indulgence and have grown up drinking sweet-tasting, refreshing soft drinks. They are looking for this taste profile to be reflected in 'hot' beverages

Mintel's data shows that 18-24-year-olds, when compared  to older drinkers, are larger consumers of iced coffee and they will very likely take this choice into their middle age.
Overall, (20%) US consumers drink iced coffee, this figure increases to 38% of those aged 18-24, compared to just 11% of those aged 55-64, and 5% of those aged over 65.
   The findings also reveal that 77% of iced coffee drinkers say that drinking it makes them feel more productive at work.
   Iced coffee, which has dominated restaurant menus for some time now, is seeing its number of menu items decline as people move towards the more indulgent frozen blended coffee options. This is good news for US foodservice, as frozen blended coffees have an incredibly high profit margin, estimated at around 65-70%.

Comments

Used coffee grounds can help stop global warming.

With the environment in the news lately. Here is one you didn't see coming. Used coffee grounds are very good at storing Methane. Methane is a global warming gas many times more potent that carbon dioxide.With Methane having one advantage over Carbon Dioxide. That is Methane can be used as a fuel. The process to make this work is relative simple with the moist used coffee grounds being heated with potassium hydroxide. So who cares you may be asking yourself. While It's not likely your local power company will be digging around in your trash ben for your used coffee grounds in order to capture and store their Methane emissions. Some smaller producers of Methane emissions may have some interest. Many oil wells also produce small amounts of natural gas. The volume of gas is so small that it's uneconomical to lay the needed pipe in order to place this gas into the natural gas lines that heat your home. So this g...

Blind Coffee Chain Taste Test

Meat and climate change. One side of the story.

What do you think? This is one side of the story. Meat production is a major contributor to climate change. It is estimated that livestock production accounts for 70 per cent of all agricultural land use and occupies 30 per cent of the land surface of the planet. Because of their sheer numbers, livestock produce a considerable volume of greenhouse gases (such as methane and nitrous oxide) that contribute to climate change. In fact, the United Nations Food and Agriculture Organization (FAO) has estimated that livestock production is responsible for 18% of greenhouse gases. The growing of livestock and other animals for food is also an extremely inefficient process. For example, it takes approximately five to seven kilograms of grain to produce one kilogram of beef. Each of those kilograms of grain takes considerable energy and water to produce, process, and transport. As meat consumption has grown around the world, so has its climate impact.

Cricketscoffee Blog

Search This Blog